Becca Williams · Becca Builds
Thoughtful product leadership for the work nobody’s figured out yet.
I build and rescue AI-enabled products across the SDLC, AIDLC, PDLC, 0–1 development, and complex modernization.
Build. Launch. Rescue.
Product leadership for the hard parts
AI product strategy
Shape AI product strategy around what needs to be built.
AI product delivery
Ship AI products, from enterprise financial services to a Claude-powered health assistant.
0–1 product development
Take a product from an initial idea to a working launch.
Healthtech product building
Founded Menopausey and built its AI-powered health platform from scratch.
Product rescue
Bring credible completion estimates to complex, multi-year product work.
Legacy modernization
Lead legacy system rollouts, including an ERP launch to 1,100 users.
Selected work: AI, modernization, and products built from scratch
First human-out-of-the-loop AI product
Shipped the first human-out-of-the-loop AI product at a Fortune 250 financial services company: merchant partner search and discovery in their marketplace, resulting in 3x click-through rate. Won Best of Method Award for Emerging/Edge Tech.
Rescue estimates for a multi-year modernization
Generated the first credible completion estimates for a multi-year commercial loan servicing modernization at a 65,000-person global fintech, when the client had no prior ability to determine when the program would end.
An AI health assistant, built from scratch
Founded Menopausey and shipped Char, a Claude-powered AI health assistant with inclusive language rules and affirming provider search across 6,000+ practitioners.
The smoothest launch in company history
Managed an ERP legacy modernization for a 20+ person globally distributed team. The rollout to 1,100 internal users was described as the company's smoothest software launch in its history.
Becca Williams
Becca Williams is a product leader and technologist who builds and rescues products, not just advises on them. Across more than 20 years in fintech, insurtech, healthtech, energy, and edtech, she has tackled AI, 0–1 development, and legacy modernization. She founded Menopausey and built Char, a Claude-powered AI health assistant with inclusive language rules and affirming provider search across 6,000+ practitioners. She builds with a conscience.
Builds with a conscience.
Builds with a conscience.
Product leadership for AI, 0–1 and beyond, and the projects other people walked away from.